Reports

  • Rohit Field Notes Cover Image 13

    Product Management Playbook

    In the age of AI, every job function is changing rapidly, product management included.Product, by itself, has always been a slightly vague role. And in early-stage teams, it becomes even more fluid. What you work on, how you execute, and even what…
    Authors
    Marmik Mankodi, Muskan Gupta
  • Rohit Field Notes Cover Image 12

    Insights from 11 Years of Mainboard IPOs Part 2 - 2025 Review

    India’s public markets have quietly become one of the most consequential capital formation machines in the world. From 2015 – 24, 377 companies listed — with combined revenue of ₹16,500 Bn ($218 Bn) and market cap of ₹37,925 Bn ($501 Bn) at listing. By FY25,…
    Authors
    Vikram Gawande, Dhagash Shah
  • Rohit Field Notes Cover Image 11

    Revenue AI: Present and Future

    Artificial intelligence is rapidly becoming the operating system of revenue. Whether you build something from scratch in-house or buy a third party platform, AI-native software is reshaping how companies sell, retain customers, and scale growth across every level of the…
    Authors
    Sameera Pant

Commentaries

  • Fantastic early customers and where to find them

    Fantastic Early Customers and Where to Find Them

    In 1942, four friends rented a garage in Girgaon, Mumbai, for 75 rupees a month and started making paint. The equipment was coal furnaces and their own hands. Resin cooked over open flame, pigment ground and stirred until it held. They called it The Asian Oil &
    Authors
    Rohit Kaul
    Topics
    • #GTM
  • Rohit Field Notes Cover Image 10

    India's Micro VC Landscape: Who's Writing the First Cheque in 2026?

    India’s micro VC ecosystem has scaled rapidly since 2022, growing from ~100 funds to 200 – 250+ by 2026, with larger fund sizes ($25 – 30M vs $10 – 12M earlier). The market is maturing: weaker funds have dropped off, while strong ones are raising subsequent funds. The landscape is…
    Authors
    Sarita Raichura, Yashesswin YVRS
  • Slide showing a cart stacked with a large volume of flattened cardboard tied together and transported on a street

    AI in Commerce: Where the Real Moats Get Built

    The piece argues that most marketplaces are structurally trapped at ~10% CM1 and turn to private labels/​ads to compensate — both of which hurt retention. AI is currently being deployed in research (already commoditized), coordination (genuine near-term value, especially in…
    Authors
    Marmik Mankodi
  • Navigating the Silicon Frontier Blog Banner

    The Turing Moment: How SquadStack Built AI That Outsells Humans

    SquadStack’s journey traces how a crowdsourced task marketplace evolved, through multiple pivots and crises, into a voice AI leader. Years of operating distributed contact centres helped them quietly accumulate massive, real-world call data. When the AI wave hit, that data…
    Authors
    Rohit Kaul, Elton Coelho

Podcasts

Newsletters

Books

  • A blue book cover titled “GO-TO-MARKET FIELD NOTES (B2B Edition)” by Blume is shown standing upright. The subtitle reads “Open-Source insights from Closed Door Sessions by India’s best founders and operators.” The design features a dark-to-light blue gradient with subtle diagonal line patterns, and the Blume logo appears at the top

    GTM Field Notes: B2B Edition

    Selected snippets from Blume's 2023-24 portfolio learning sessions with founders and executives of India's leading B2B companies like Freshworks, LogiNext and Whatfix. The book shares proven playbooks and lessons on key…
    Current Section
    Book
    Authors
    Abishek Murthy, Anand Venkatraman, Khadim Batti…+9
  • Image showing a book cover titled ‘Go-To-Market Field Notes, B2C Edition,’ describing a slightly angled version of the same book, including consistent typography and branding, highlighting design uniformity

    GTM Field Notes: B2C Edition

    Curated insights from Blume's 2023-24 portfolio learning sessions with founders and executives of India's top consumer brands including Myntra, Licious, Teabox, and IndiaGold. The book shares practical knowledge on key…
    Current Section
    Book
    Authors
    Abhishek Patil, Aditya Shankar, Amith Prabhu…+13