Insights

Daniel: “On the other hand, we were confident that improving the customer-facing checklist would differentiate our product and help convert prospects into customers. So we took a bold decision: rather than just forgoing improvements to the dashboard, we…

In the last two decades, the software-as-a-service (SaaS) industry has reshaped how enterprises operate, communicate, and grow, becoming the backbone of modern enterprises. Today, software accounts for ~20 percent of the total enterprise spending on technology but has a value…

Avlesh: “But what people don’t understand very well is pivoting products, of course, is hard. But what is harder is actually pivoting the entire engine below it. So your sales, your marketing, your documentation, and your support need to pivot. Forget…

Note from the Blume team Anurag: “Don’t fall for the fantasy that you will have a bit of success in India, and then try out the U.S. on the side and hopefully get traction in both. Some first-time founders try to square the…

This is the 2nd article in a series of B2B SaaS pricing articles. The first article in the series introduced a new lens for pricing decisions where price moves to the center of decision-making. It then covered Price-Product fit a la how your price should lead to your product…

In my next installment of How Did You Get Here, I spoke with Gautham Sivaramakrishnan who leads Market Networks at Blume Ventures. Gautham focuses on adding value to our companies by leveraging strategic partnerships, revenue channels,…

This article is the first in the three-article series on B2B SaaS pricing. What’s that one question that keeps SaaS founders up at night? No, it’s not the ultimate question of…

Sujay Choubey and Sajith Pai from the Blume Investment team, worked…

Latin America (or ‘LatAm’ for short) is an interesting place for venture capitalists and in fact, has many similarities with India: a large middle class breaking out of the low-income category, rising prosperity + urbanization, a growing population of millennials,…