Library
Dec 2014
TaxiForSure Launches In Pune, Gives A Surprise With Every Booking
Taxi for Sure launched its service in Pune and their innovative ideas gave the public a lot to talk about and discuss when it comes to convenient transport. With the crowd-pleasing addition of a surprise gift, their launch has a lot of useful learnings about how to handle a…Instamojo launches Appstore to provide sellers greater control over payments
Payment collection platform Instamojo has launched an app store that provides users with a suite of apps to simplify online selling and collection of payments. Find out what other apps they have developed, what you have to do to avail their service and lots more in the world…Exotel Breaks Silence. They Are Not Shutting Down. Takes A Shot At Knowlarity
Exotel has been at the receiving end of many rumours lately. Specially the one about them closing down. This article breaks their silence, explains the real story and letting people where the rumours came from, why they got so vitriolic, and what is the true…Hotelogix Sets a New Benchmark by Taking a 220-Room Hotel Live on Its Cloud PMS within 24 Hours
The premium cloud PMS provider, Hotelogix has raised the bar for PMS companies by helping Azalea Hotels & Residences, Philippines get started in no time. This blog elucidates the strategy taken to achieve this benchmark and lets people know how they can achieve the same…- Topics
- #SaaS
Recent PF Changes - A complete guide on implementing the same
The PF department has made significant changes to the PF regulations but few people know of them. These include rules such as the enhancement of wage limit up to which employees are mandatorily covered under PF, modifications of EPS eligibility and lots, lots…- Topics
- #SaaS
Oct 2014
How do our portfolio founders perceive Blume?
With the abundance of seed-stage capital in India, investing funds alone doesn’t earn a VC respect in the eyes of a founder. Today, the best entrepreneurs have the freedom of taking money from a VC of their choice. Trust and value addition are far more important than just…- Authors
- Arpit Agarwal
- Topics
- #portfolio
Indian Corporates Are Disinterested In Mergers And Acquisitions
In the recent times, India has witnessed remarkable rise of VC funds. The early-stage investment to the start-ups, disbursed by them, has relieved the later to a great extent. While talking to e27, Sanjay Nath, Co-founder and Managing Director of VC…- Authors
- Sanjay Nath
Sep 2014
greytHR is now integrated with QuickBooks Online
Learn more about the newest integration from GreytipHr! Using this feature, greytHR users can seamlessly connect to QBO and post their payroll Journal Entries at the click of a button. This completely eliminates the need to manually post or import data from MS…1/4 Serai a collaborative trip journaling app
The basic premise was to create a universal travel graph by providing a simple, fast and collaborative platform to organize you trip journal. This is how our decision-making framework helped to create the current avatar of the app.5 Mobile Marketing Trends 2014
This year Mary Meeker’s annual trend reports demystifies the modern consumer in the rapidly evolving digital landscape. Brand custodian Tina Dutta Nayak highlights five impossible to ignore truths on why convincing your clients and management that going mobile can…Optimizely Mettl Case Study
Aiming to develop a technical certification program for its website optimization platform, Optimizely deployed Mettl’s innovative custom-branded online training and assessment platform in just a few weeks, offering individuals and solutions partners a unique way to showcase…Reach The Next 3 Billion With ZipDial
It is a well known fact that 50% of the world consumers belong to emerging markets. But these are largely invisible to marketeers because most of the markets are unorganized, do not have credit cards and therefore there is no data available.What’s Your Whale Strategy?
Startups are often asked – who are your ‘best customers’ that will ultimately drive a majority of your growth?” In a B2B context this could mean “who are those top 10 enterprise clients?”; for a consumer internet startup, “who are the largest core groups…- Authors
- Sanjay Nath
- Topics
- #Marketing
- #ConsumerBehaviour
- #CustomerAcquisition
UPES Mettl Case Study - University scales applications through online exams
How does the University of Petrol and Energy studies address the problem of scalability in applications fast and effectively? The challenges they face include extensive logistical design, piloted months in advance for conducting the pen-and-paper structured…
Aug 2014
Something Ventured – A “Blume Team” Review And Analysis
I’ve been hearing of the documentary “Something Ventured” for a few years now. I finally laid my hands on it, mostly because I wanted to understand how raw the ecosystem in the Valley (i.e. SF Bay Area) was when it started and wanted to draw learnings from it, and then to…Customer Discovery Is Most Important For Starting Up
In an interview with yourstory.com, Raju Reddy, Founder, Sierra Atlantic & Chairman, BITSAA International along with Sanjay Nath, MD, Blume Ventures spoke about BITS Spark Angels and campus…Growth Hacking Tips
What is Growth Hacking? Wikipedia defines growth hacking as the art of using creativity and analytical thinking to sell products and gain exposure. In essence the goal is to acquire pertinent users at low costs. What is KYC…ShepHertz includes Sashi Reddi in its Board
Global leader in the mBaaS (Mobile Backend as a Service) space, ShepHertz has incorporated Sashi Reddi in its board. Venture capitalist and managing partner of SRI Capital, Reddi has joined Sasha Mirchandani, MD and Founder, Kae Capital and Co-founder of Mumbai…
Jul 2014
Emerging Issues of Employee Provident Fund
Any company that employs more than 20 people needs to provide an Employee Provident Fund (EPF) in the case of a salary payout of above Rs. 6,500/- p.m. Pratik Vaidya, Founder member of the National Academy for Indian Payroll takes you through the laws and regulations of…Technology to give offline retailers an edge over e-tailers
Offline retail has been under a perceived threat ever since online retail came in to existence. With the help of technology and analytics, online retail industry has been able to understand their consumer behavior better.On the other hand, faced with the possibility of…