Horizontal SaaS

You have an idea and a prototype or a minimum viable product. Now, you want to talk to customers to get them to use or buy your product. What do you do next? Many founders, especially technical ones, get stuck at this stage. This…

“Sell me this pen.” In the final scene of The Wolf of Wall Street, Leonardo DiCaprio's Jordan Belfort walks around a large conference room, asking everyone to sell him a pen. The attendees look puzzled and mumble about…