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Indus Valley Annual Report 2024
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Sectors
B2B & Vertical Saas
Sector Specialist
Anurag Pagaria
Commentaries
The Outbound Sales Playbook: A Guide for Early Stage B2B Startup Founders
You have an idea and a prototype or a minimum viable product. Now, you want to talk to customers to get them to use or buy your product. What do you do next? Many founders, especially technical ones, get stuck at this stage. This…
Sectors
B2B & Vertical Saas, Horizontal SaaS, Infrastructure SaaS & Dev Tools
Authors
Ravi Kaushik Rajagopal
Strategies for growing user retention
LTV/CAC is one of the most important metrics tracked by consumer tech companies. Increasing a user’s Lifetime Value (LTV) and reducing their Customer Acquisition Cost (CAC) improves a platform’s unit economics. I’ve already written about driving revenue through performance and…
Sectors
ConsumerTech, B2B Commerce & Marketplaces, B2B & Vertical Saas
Authors
Marmik Mankodi
Topics
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Marketing
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CustomerAcquisition
More Commentaries
Customer Marketing Decoded: A SaaS Founder's Playbook for Revenue Expansion
Sectors
B2B & Vertical Saas, Horizontal SaaS, SMB & Vertical SaaS
Published
May 2024
Building a sales pipeline that converts with Shruti Kapoor of Clari and Ex-Wingman
Sectors
Infrastructure SaaS & Dev Tools, Horizontal SaaS, B2B & Vertical Saas
Published
Oct 2023